The world of social media is vast, and millions of posts are created each day, if not more. Instagram alone has over 1 billion users, so for new accounts, that can make it difficult to get off the ground. However, Instagram does offer many benefits, especially if you’re a brand or an influencer, so the top priority is to get as many followers as you can.
With so much competition, and so many nuances to the social media platform that is Instagram, it can be difficult to get going, and even more difficult to grow. If you are new to Instagram, or starting a new account and are struggling to increase your follower count, you can visit www.growthoid.com and see how this growth service can help you find the right audience by boosting your online presence organically. Here are a few other tips that could help you.
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Use hashtags
The single most effective way to get followers on Instagram is by using hashtags, and that might sound like fundamental basic knowledge, but many people are not doing it. Hashtags make it easy to find followers because it increases the visibility of your posts. Another benefit to using them is if your hashtag starts trending, this is a great way to get user generated content.
There are a few rules to using hashtags though, such as not using too many as this comes across as spammy. The second is to use hashtags that are relevant to your posts, because if you don’t, your rating in terms of the algorithm that instagram uses will fall.
Focus on a niche
While it might seem like a great idea to begin posting about as many topics as you can, therefore increasing the diversity of your content and attracting a wide variety of followers, this doesn’t really work. The most successful accounts on Instagram belong to a niche, and there are many to choose from, such as;
And many more. They are great for increasing your followers because people will search for a specific topic using hashtags, and if you are posting consistent content within that niche, you will get followers.
Post entertaining content
Even if you are using hashtags correctly, using the proper number of them, and posting within a niche, all of your efforts are wasted if the content you are creating isn’t entertaining to your followers, or potential followers. People mostly use Instagram when they are bored, so if you are simply copying trends, or advertising, then you won’t grow.
One of the best types of content to create is evergreen content, and as the name suggests, this content never gets old or irrelevant. This type of content mainly consists of how to, history, or educational videos, which will always receive views, and is great for your watch-through rate.
Engage with people
Many people forget that Instagram is a social media platform, and as such, the first thing that you should be doing is engaging with people. This doesn’t just mean liking a few posts in the hopes of your posts being liked in return. It means that you should search hashtags within your niche, like posts, comment on posts, reply to comments on your own posts and more.
Commenting constructive criticism, entertaining content, or useful information is one of the best ways to get people to look at your account while they are browsing through comments. When commenting, make sure to comment on the popular posts, since this is where you will find most of the activity.
Post consistently
If you are using Instagram, you might have seen various accounts posting at different frequencies, but the one thing to pay attention to is that those frequencies are relatively high. In order to gain followers on Instagram you have to be posting consistently, otherwise your content will never be seen. Instagram has over 1 billion users, and in order to compete, you have to post at least twice a day, or once every day.
When your account is new, the more content you put out, the more likes and visits your profile will get. If you have almost no content on a new account, you won’t be getting any followers. Users will check out what you have posted in the past to get an idea of what you will post in the future, and if they don’t have a lot to look at, they will move on.
