Marketing Automation

Marketing automation is designed to help you automate repetitive tasks so you can save time and work more efficiently. According to Email Monday, as of 2019, 51% of companies are using automated marketing tools. More than half of B2B companies are also planning to adopt marketing automation tools.

As with any product or service, picking a tool requires research and careful thought. In this article, we'll discuss four things you need to look at before making that critical decision. Let’s start