Marketing Automation

Marketing automation is designed to help you automate repetitive tasks so you can save time and work more efficiently. According to Email Monday, as of 2019, 51% of companies are using automated marketing tools. More than half of B2B companies are also planning to adopt marketing automation tools.

As with any product or service, picking a tool requires research and careful thought. In this article, we'll discuss four things you need to look at before making that critical decision. Let’s start

Growth is the goal of any business – but scale comes with its own price. It’s difficult and time-consuming enough to kick the business off and keep it in the black, but once you see the first signs of success, keeping up only gets more demanding.

With limited resources and manpower, entrepreneurs, along with their staff, face the challenge of cramming various operations and business functions into their already extensive to-do lists. Marketing is one of them, and it is as demanding as it is