A pandemic wasn't really something any marketer could have predicted. Yet here we are, with COVID-19 still shaping our realities, making the shift from traditional to digital and email marketing a necessity.
Email marketing can be a great way to stay in touch with your customers and keep them up to date on your latest products and services, but it can also be difficult to know how to get the most out of your campaigns.
As a marketer, what is the one objective that fuels all your ideas? Most likely, it’s to bring in more customers. Now, what if you knew about the most impactful way to do that? Hint: it’s through email marketing.