Co-Founder & CEO at Elevate A/B Testing

Karim Zitouni is a leading voice in the Shopify ecosystem, dedicated to helping e-commerce brands transition from "guessing" to "knowing."

As Co-Founder at Elevate A/B Testing, Karim specializes in bridging the gap between rigorous experimentation and digital storefronts, providing merchants with the tools and strategies needed to optimize their revenue streams.